Badge Design Guidelines
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Once you know your badge type and dimensions, you can start designing. Follow the guidelines below:
We always recommend using our design templates as a starting point. The templates are already set up with the correct dimensions and layout and can be found and downloaded at the bottom of this page.
Important Requirements
Save your design in PNG format.
Use the RGB colour space to ensure accurate colour replication when printing.
Do not include crop marks, trim lines, or any other layout markings in final submited design.
Folded badges (T180, T180S, 260T, 260TS) The badge folds in the centre, so your design must cover both halves as a mirrored layout. See the example images at the bottom of this page for guidance.
Sticker badges Sticker badges do not fold. Your design covers the full sticker area as a single flat layout.
Ink coverage Full ink coverage across the entire badge can cause visible streaking during printing and slows down drying time, increasing the risk of ink spots. Where possible, avoid solid colour across the full badge area.
Thin lines Lines under 2 pixels may not be picked up during printing. Use thicker lines where needed.
Edges Keep all important elements away from the edges of your design. Anything placed too close to the edge risks being cut off during production.
Font files We will need the .TTF (TrueType Font) files when submitting the badge design. (Also include bold/italic TTF files if used in the design.)
You must submit two versions of your badge designs:
Version 1 with Variables This version shows where attendee information will be printed. Include clearly labelled placeholders e.g.
First name
Last name
Company name
Company role
QR code (if applicable)
Tags (if applicable)
Version 2 Background only (without variables) This is the fixed background design where all variable elements are removed. e.g. no names, company name, company role or QR codes.

Once your design is complete and both versions are ready, head over to the submission page.
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